Robert Leff


Robert Leff co-founded the computer software distribution company Softsel in 1980, and developed the venture into a $5 billion, multi-national computer products distributor now named Merisel. Softsel initially grew out of a distribution company Leff bought from Sierra On-Line co-founder Ken Williams.
Leff is now a strategic and financial consultant to start-up and growth-stage companies in the personal computer industry. In 1988 Computer Reseller News named Leff one of the industry's 25 most-influential executives. The company reached the Fortune 500 during the mid-1990s.
Leff is currently on the board of directors at Rainmaker.