Roda (megamarkets)
Roda is a chain of retail stores that began operating in 1994 by opening its first location in Kula. It is a part of Mercator-S. As of 2018, there are 30 Roda markets and 6 megamarkets in 24 cities across Serbia.History
In October 2006, Mercator Group from Slovenia bought 76% of shares of the M-Rodić company for 116 million euros and became the largest shareholder of Roda Megamarkets. The complete take-over was finished in 2009, when Roda became a part of Mercator-S, today owned by Agrokor Group.
