Born in Saarland, Assauer played in 307 matches for Borussia Dortmund and Werder Bremen between 1964 and 1976. From 1976 to 1981, he remained the general manager of Werder Bremen, before leaving to work as a general manager for Schalke 04for the first time between 1981 and 1986. This first tenure ended with his dismissal, and Assauer spent four years out of football and went into real estate. He re-entered management in 1990, and in 1993, he once again became the general manager at Schalke. Since taking over for the second time, Schalke have seen much success, including a 1997 UEFA Cup win, and victory in the DFB-Pokal finals of 2001 and 2002. Schalke narrowly lost the Bundesligatitle race in 2001 in the very last minute to Bayern Munich, which was described as the most bitter moment in his career. Assauer also oversaw the development of a brand new stadium for the club. In May 2006, Assauer was suspected of giving away secret information concerning the financial problems of Schalke, so the club and Assauer parted company. As of February 2009, he had been a player agent. His agency Assauer Sportmanagement AG represents, among others, Marc-André Kruska, Stefan Wächter, Sun Xiang and Pekka Lagerblom.
Image and personality
Assauer was one of the best-known German football managers, also because of his distinctive image and appearance. He was very outspoken with his opinions and had the image of a "Macho with heart". Due to his habit of smoking a great number of cigars, he was given the nickname Stumpen-Rudi, or Cheroot Rudi. He was described by Michael Meier, former chairman of Borussia Dortmund, as a Kashmir Hooligan. In 2010, he was quoted as saying openly gay footballers should find another job. "If a player came to me and said he was gay I would say to him: 'You have shown courage'. But then I would tell him to find something else to do. That's because those who out themselves always end up busted by it, ridiculed by their fellow players and by people in the stands. We should spare them these witch hunts."
Personal life
Assauer lived with the actressSimone Thomalla until January 2009. On 31 January 2012, Assauer confirmed media reports that he, still only 67, was suffering from Alzheimer's disease. Aussauer spoke openly about his disease in a number of interviews afterwards, which started a public discussion about Alzheimer's, but withdrew from public during his last years. On 6 February 2019, his life partner, Beata Schneider, reported his death.
