· Salvatore Aranzulla is an Italian blogger and entrepreneur. He is a well-known popularizer and author of problem solving tutorials for information technology by the general Italian public.
Early life and education
He was raised in the Sicilian hamlet of Mirabella Imbaccari by parents Giovanni and Maria in a family of four children. His father was a nurse in Caltagirone hospital and the mother a housekeeper. He attended the scientific high school in Piazza Armerina. In 2008 he moved to Milan to study at Bocconi University, where he graduated in 2015.
Website
When he was 12, he started reading through the net and soon he began looking after a newsletter and a blog where he published practical advice on solving computer problems, thus becoming the youngest popularizer in Italy. As a teenager, he was also active as a bug hunter for some major websites and web browsers. His blog had already about 300,000 readers monthly between 2007 and 2008. When Aranzulla needed money to go to the University, he installed Google Ads. In 2016 the readers became 9 million every month, with 20 million page views, and about 500000 every day in 2015 and 2018 thanks to an accurate use of SEO. In 2018 the website ranked in the top 30 in Italy and in March 2019, it ranked 57th in Italy. The company, whose sole shareholder is Aranzulla himself, is located in Milan and closed 2014 with a turnover of one million euros, then 1,6 million euros in 2016. In 2017 the annual turnover was two million and in 2019 three million euros. By 2018 the company has a staff of eight people. The articles are written by 10 ghostwriters from various parts of Italy: Campania, Calabria, Lombardy, Tuscany, etc.
Other activities
He also wrote the technology column on the web portal Virgilio.it from 2008 to 2015. In 2016 he started a cooperation with the national newspaper Il Messaggero.
In 2016 his page on Italian Wikipedia was removed because he was not considered sufficiently relevant. He replied by calling Italian Wikipedia users who proposed his deletion "low-class competitors and sore losers". The page was previously deleted 12 times over a period of 10 days in 2006, because it kept being rewritten probably by himself or close acquaintances. The debate about the deletion was publicized. On Il Gazzettino, Il Foglio and La Stampa the deletion was described critically. It was also noted that the deletion was originally requested by a person who owns a website with similar content to the one of Aranzulla.
Awards and honours
In 2018 the website obtained a special recognition for best website by the comune of Perugia at the 2018 Macchianera awards in Perugia In February 2019, he received the Candelora d'Oro from the comune of Catania.
