Seyler Theatre Company


The Seyler Theatre Company, also known as the Seyler Company, was a theatrical company founded in 1769 by Abel Seyler, a Hamburg businessman originally from Switzerland who became "the leading patron of German theatre" in his lifetime. It was largely a continuation of the Hamburgische Entreprise, whose dramaturge was Gotthold Ephraim Lessing and whose main owner was Seyler. The Seyler theatrical company became one of the most famous theatrical companies of Europe in the 18th century, attracting some of Germany's leading actors, playwrights and composers. It originally comprised around 60 members, including an orchestra, a ballet, house dramatists and set designers. Between 1777 and 1778 Seyler employed some 230 actors, singers and musicians. The company was originally contracted by the Hanoverian court with performing at Hanover and other cities of the kingdom. The company would eventually perform all across Germany, and performed for three years at the Weimar Schlosstheater, invited by Duchess Anna Amalia of Brunswick-Wolfenbüttel. When Anna Amalia succeeded in engaging the Seyler Company, this was "an extremely fortunate coup. The Seyler Company was the best theatre company in Germany at that time." The company had an important role in the development of German opera in the late 18th century.
A number of plays were written for the Seyler theatrical company. For example, the play Sturm und Drang was written originally for the company by Friedrich Maximilian Klinger, then employed as its playwright, and first performed in 1777. In 1789, Abel Seyler's wife, the celebrated actress Friederike Sophie Seyler, published the Singspiel Hüon und Amande, that was plagiarized by the troupe of Emanuel Schikaneder and also greatly influenced The Magic Flute.
Threatened by bankruptcy in 1770, the company was saved by Seyler's brother-in-law, Johann Gerhard Reinhard Andreae.

People associated with the Seyler Theatre Company