Simple Sugars


Simple Sugars is a Pittsburgh-based cosmetics company run by entrepreneur Lani Lazzari. In 2013, Lazzari appeared in Season 4 of the American reality television series Shark Tank where the business received a $100,000 investment from Dallas Mavericks owner Mark Cuban for a 33 percent stake. A year later, Lazzari appeared again on Shark Tank.
Lani Laazari was 11 years old in 2005 when she started making skincare products for herself in her mother's kitchen. By age 13, Lazzari turned her hobby into a successful e-commerce business and named it Simple Sugars. In 2012, producers from ABC's "Shark Tank" reached out to Laazari to appear on the show and landed a deal with Mark Cuban, "for $100,000 for a 33 percent stake in the company."
In 2017, Simple Sugars had under $2 million in sales.