Cristine Raquel Rotenberg, better known by her online aliasSimply Nailogical, is a CanadianYouTube personality, cosmetics entrepreneur, and former child actress. She is known for creating nail arttutorials. The name of her nail polish brand "Holo Taco" refers to her repeated intentional mispronunciation of holographic top coat, a running gag on her YouTube channel. She has Four YouTube accounts, "Simply Nailogical", "Simply not Logical" "SimplyPodlogical" and "SimplyPodlogical highlights".
Personal Life
Cristine Rotenberg was born on October 17, 1988, in Richmond Hill, Ontario, Canada. From 1996 to 2001, Rotenberg starred in 15 commercials for various children's products including Furby and Fib Finder. At age 13, she played the role of Young Sophia in the 2002 film Charms for the Easy Life. Rotenberg stopped taking on acting roles when she was about twelve years old to focus on her schooling. In 2014 Rotenberg received a master's degree in sociology with a concentration in criminology from Carleton University. Her master's thesis is on the topic of self-injury in prisoners, as a result of prison conditions. Rotenberg is employed at Statistics Canada where she works as an analyst. Rotenburg has a common law partner, Ben Mazowita. He often appears in her videos as a “drink slave” or participates in her videos. Mazowita is known as the current #50 top scorer in the original Donkey Kong, with about 971,000 points.
Internet career
Rotenberg was interviewed about her nail art, interest in nail polish, and online tutorials in several nail-focused publications where J-14 magazine describes her as "the face of nail art in the internet world".
Blogging
Rotenberg launched her Simply Nailogical blog in February 2014. Prior to making videos she posted pictures of her nail art on the blog and on Instagram for nearly a year before being requested to create longer videos on youtube. Her blog has been inactive since June 2016.
YouTube
Rotenberg launched her first channel, Simply Nailogical, in 2014. She posted her first video on June 18th, 2014. She initially focused on short nail art videos that were less than two minutes, although some were just one minute. She later began to record voice-overs in her videos, made her tutorials longer, and eventually appeared on-camera. In June 2016, Rotenberg posted a video of herself applying over 100 coats of nail polish titled "100+ Coats of Nail Polish #POLISHMOUNTAIN".The video quickly went viral, and was copied by many other YouTubers, such as Jenna Marbles. The Daily Dot called it one of 2016's most popular video trends. Soon after the video was posted, her subscriber count doubled. Her video was featured in the Fine Brothers' College Kids React series in August 2016. In September 2015, Rotenberg created her second YouTube channel, Simply Not Logical. She began posting videos there in August 2016, with her first video being titled "SimplyMailogical #1". On this channel, Rotenberg primarily posts vlogs and content outside of her usual nail art tutorials such as Mail opening, outtakes, and more. In April 2019, Rotenberg's Simply Nailogical channel was the 19th most popular YouTube channel in Canada with over 6.8 million subscribers and 1.2 billion views.
Podcast
Rotenberg and Mazowita launched SimplyPodLogical, a Simply Nailogical podcast, in February 2020. An April 2020 episode of the podcast featured Mazowita and Rotenberg interviewing Dr. Howard Njoo, the Canadian government's deputy chief public health officer, about COVID-19.
Collaborations
Rotenberg has collaborated with several nail polish-producing companies to create collections or specific colors. The Simplynailogical collection by F.U.N. Lacquer consisted of six holographic colors in three separate shades: pink, blue, and black with each having their respective linear holo version. She promoted the collection in a video on her channel and on her blog. Through collaboration with the site Live Love Polish, she released two Starrily brand nail polishes called "Menchie the Cat" and "Zyler the Cat", named after her cats, which in 2020 are no longer available due to the company now having no license. Included in the same set were the polishes "Hustler" and "Adventure Capitalist."
Holo Taco
In July 2019, Rotenberg launched her own nail polish line called Holo Taco. The brand's name comes from Rotenberg's habit of calling nail polish top coats "tacos" in her YouTube videos. She began brainstorming for the business in 2017 and started prototyping polishes in 2018. The original Holo Taco launch contained two opaque polishes in addition to three holographic top coats. The collection sold out within two hours.
Filmography
Rotenberg acted in various commercials such as the Fib Finder, Furbys, an insurance commercial, and a theatrical production of Wizard of Oz.
