Sophida Jiratritarn


Sophida Jiratritarn is a Thai beauty pageant titleholder and banker who won Miss Universe Thailand 2018 and represented Thailand at the Miss Universe 2018 pageant in Bangkok.

Biography

She was born Sophida Kanchanarin, and grew up in Bangkok. Her father was a doctor at Phramongkutklao Hospital. She travelled overseas for further education, and graduated after majoring in finance, with a degree in Business Administration from the University of Nevada, Las Vegas.
After returning to Thailand she became an investment banking manager at TMB Bank.
In July 2019, she married Trinupab Jiratritarn at the Plaza Athenee Bangkok Hotel in Thailand. On April 2, 2020 Jiratritarn gave birth couples first child, a son.

Pageantry

Miss Universe Thailand 2018

Sophida won the Miss Universe Thailand 2018 title on Saturday, 30 June 2018 at Royal Paragon Hall, Siam Paragon, replacing outgoing Maria Poonlertlarp Miss Universe Thailand 2017. She received a cash prize of 1,000,000฿, a diamond crown, jewellery, a new car and other prizes. Miss Universe Thailand was the only pageant she had ever competed in.

Miss Universe 2018

Sophida represented Thailand at the Miss Universe 2018 pageant in Bangkok, Thailand. She wore a dress designed by Princess Sirivannavari Nariratana.