Sample was president of the University at Buffalo from 1982 to 1991, and was succeeded by Bill Greiner. While president, he gained fame for upgrading the long-languishing sports program, and for guiding the university into being a major research institution. Accordingly, the university's academic functions were consolidated under the office of the provost, in a major change from prior tradition.
Honors
In 2004, Sample was honored by UB with the Charles P. Norton Medal, the highest honor given by the university. Also in 2004, a scholarship fund was established in Sample's honor to go toward funding four years for an undergraduate who is a student in the Engineering and Applied Sciences Department, as well as being in the University Honors Program. Regarding the establishment of a scholarship fund in his honor, Sample is quoted in a statement, included in an article in the June 2, 2004 edition of The Buffalo News by Stephen Watson, stating, "I am proud of the fact that, through this endowed scholarship, my name will be permanently linked with the University of Buffalo, the School of Engineering and Applied Sciences and the honors program."
Under Sample's leadership, USC became world-renowned in the fields of communication and multimedia technologies, received national acclaim for its innovative community partnerships, and improved its status as one of the nation's leading research universities. In 1999, USC was ranked #41 among universities in the United States by U.S. News & World Report. In 2010, the final year of Sample's term, USC was ranked #26 in the same listing. In 2008, his own salary was $1.9 million. USC announced on November 1, 2009 that Sample would step down as its president in August 2010. He explained that he wanted to see "fresh leadership" take charge. After stepping down as President, and following a one-year sabbatical, Sample taught a course at USC with Warren Bennis. On August 3, 2010, C.L. Max Nikias became the 11th president of the university.
He oversaw the construction of a number of important structures at USC. These included the Leavey Library, Popovich Hall, the International Residential College at Parkside, the Arts and Humanities Residential College at Parkside, and Ronald Tutor Hall. Additional construction projects included the Galen Center, the George Lucas Building at the University Park Campus, the Ronald Tutor Campus Center, and the University Hospital at the Health Sciences Campus.
Research
Sample is the author of numerous journal articles and published papers in science and engineering and in higher education. His patents for digital appliance controls, particularly touch pads on microwave ovens, have been licensed to practically every major manufacturer of appliances in the world. Over 300 million home appliances have been built using his inventions.
Teaching
Sample had a passion for teaching and education at USC. He taught several classes to students in different fields and different class levels. Most recently, he taught "The Art and Adventure of Leadership" with Warren Bennis.
Books
In 2002, Sample published a book titled The Contrarian's Guide to Leadership. It explains his personal leadership philosophy and provides advice to readers. More specifically, it details his style of leadership in the context of USC's rise as an institution in his decade as president.
Personal life
In 2001, Sample was diagnosed with Parkinson's disease, but said he would not let it affect his duties as president. Sample was a resident of San Marino, California. On March 29, 2016, Sample died at the age of 75.