Subtv (UK)


Subtv is a linear interactive music TV channel available to watch online, on mobile devices, as well as on plasma screens in students' unions and universities within the United Kingdom.
Subtv owns its own cable network where it broadcasts to 96 British universities on plasma screens. As well as broadcasting standardised programming consisting solely of music videos, music programming and advertising, the channel also airs a mix of student-made content, messages and announcements specific to the unions, and interactive content.

History

The Subtv channel began broadcasting in 2003 within student union venues up and down the country via its own cable television network. Subtv has a cable television network of 700 42' plasma screens that reach over 1.76 million 18-24 year olds, at 96 Universities within the UK.
On 12 May 2014 Subtv launched its new on-line stream of its current Music Television Channel. The channel itself is a copy of the feed that is broadcast within the University network, with the exception that it ignores any music videos that do not comply with OFCOM regulations.
Subtv now offer cross-platform advertising and promotional campaigns.

Programmes

Subtv launched a range of music programmes on 19 September 2011, signalling a move away from the standard "jukebox" mix of music that had been the channels stable diet for the previous 3 years. A website was launched at http://www.sub.tv for its online presence for the Channel.
Current
Seasonal
In Production
On Hiatus
Current
Ivan Berry
Sarah Lamptey
Tom McKeown
Goubran Bahou
Former
Emily Benammar

SubDC

In 2009 Subtv network grow further with the introduction of the new and advanced Subtv Info digital signage network. Aimed specifically for University coverage, within high foot fall areas of University buildings, departments, libraries, canteens, gyms and lecture theatres.

Cable network broadcast technology

Content is stored locally on a network of servers installed at each installation. a Touch Screen accessible at each location allows for interaction with the application. Features include creating playlists of content from the catalogue, digital signage mode, DJ visuals and Sports Mode. Sports mode allow for the system to broadcast traditional TV via a TV tuner card. A distinct feature of the system is the two channel format, where 1 channel is used to display entertainment content and the other channel displays digital signage.
Stakeholders in Subtv's estate are encouraged to upload content to the screens installed in their environment, via a small website dedicated to content upload. In 2010 Subtv launched 'TouchScreen' an iPhone application, allowing consumers to select tracks and make dedications from their iPhone.