Sulajja Firodia Motwani is an Indian entrepreneur. She is currently the vice chair of Kinetic Engineering Limited and Founder & CEO of Kinetic Green Energy & Power Solutions Limited. The Kinetic Group witnessed tremendous expansion during her term. From being a mere moped manufacturer it has set its foothold in the industry as a manufacturer offering a complete range of two wheelers right from mopeds, scooters to motorcycles. She has recently restructured the group to expand group activities into automotive systems and green energy. Most notably, she has founded a company, Kinetic Green Energy and Power Solutions, that aims to be an expert in green mobility and electric vehicles and aims to bring this technology to the masses through launch of electric autos, buggies and small electric taxis.
Early life
Sulajja was born on 26 August 1970. She completed her graduation in Commerce from Brihan Maharashtra College of Commerce, Pune University in 1990. She is an MBA holder from the reputed Carnegie Mellon University at Pittsburgh. She is the granddaughter of Late Shri H. K. Firodia, Founder of Kinetic Engineering and daughter of Padmashree Arun Firodia, Founder & present Chairman of the Firodia Group. Throughout her studies, she has been a rank holder. Her name appeared in the toppers list in the SSC examinations and she topped the state in HSC examinations. She was a Vice President for a youth run organisation, AIESEC in Pune for which she is currently a Board of Advisor.
Before joining Kinetic Motor Company, she worked for a period of four years with an investment analytics company, BARRA International, based in California. She played a major role in setting the operations of the Kinetic Motor Company in India. Sulajja played a major role in designing and implementing new strategies for the company. She is also performing the role of the Director of Kinetic Motor Company and Kinetic Green Energy limited. She is in charge of the Group`s overall business developmental activities. Kinetic has collaborated with the well known Italian company, Italjet Moto. This acquisitions has given full rights to the Kinetic Motor Company to launch seven new scooter models in the country. Kinetic is also working in partnership with Hyosung Motors of South Korea. This major collaboration has led to the launching of the most popular Kinetic Aquila and Comet.
Awards
magazine honored her by presenting her with the title of business "Face of the Millennium". It ranked her among the top twenty-five business entrepreneur of the country. She was also presented with the Society Young Achiever`s Award for Business in the year 2002. In 2003, the Institute of Marketing and Management bestowed her with the award for excellent performance as the woman CEO. She also received the Young Super Achiever Award from the leading magazine "Business Today" in the same year. Sulajja has been selected by the World Economic Forum as a "Global Leader of Tomorrow" and "Young Global Leader". She was also awarded by MTV as India's Most Stylish in Business.
