Superstore (TV series)


Superstore is an American single-camera sitcom television series that premiered on NBC on November 30, 2015. The series was created by Justin Spitzer, who served as an executive producer for four seasons. Starring America Ferrera and Ben Feldman, Superstore follows a group of employees working at "Cloud 9", store number 1217, a fictional big-box store in St. Louis, Missouri. The ensemble and supporting cast includes Lauren Ash, Colton Dunn, Nico Santos, Nichole Bloom, Mark McKinney, and Kaliko Kauahi. In March 2019, NBC renewed the series for a fifth season, which premiered on September 26, 2019. In February 2020, the series was renewed for a sixth season.

Cast and characters

Main

Production

Development and filming

The series was one of three pilots picked up by NBC on January 14, 2015, along with the sitcom Crowded; both were green lighted to series status on May 7, 2015. The series was the first project for Ruben Fleischer's newly formed company The District as part of a two-year deal with Universal, as he directed the pilot episode. Superstore was officially picked up as a series on May 7, 2015, by NBC. The first season consisted of eleven episodes, after the episode order was reduced from thirteen on October 19, 2015. It was announced on November 2, 2015, that the series would air the premiere on January 4, 2016, but would be airing two back-to-back episodes on November 30, 2015, following The Voice.
On February 23, 2016, the series was renewed for a second season by NBC. On May 15, 2016, NBC announced that the series would lead off its Thursday night primetime programming in the 2016–17 season. The second season premiered on September 22, 2016, with a 22-episode order that was announced on September 23, 2016. The season concluded on May 4, 2017. A special Olympics-themed episode aired on August 19, 2016 during the network's coverage of the 2016 Rio Summer Olympics. On February 21, 2018, NBC renewed the series for a 22-episode fourth season, which premiered on October 4, 2018. On March 4, 2019, NBC renewed the series for a fifth season, which premiered on September 26, 2019. On February 11, 2020, the series was renewed for a sixth season. In March 2020, production on the show was shut down due to the COVID-19 pandemic, which resulted in the fifth season having 21 episodes instead of the originally-planned 22.

Casting

It was announced on February 20, 2015, that Lauren Ash had been cast as a series regular, and would be playing Dina, the store's assistant manager. On March 2, 2015, Deadline reported that Superstore had added three other cast members: Colton Dunn, Mark McKinney and Nico Santos. The website reported that Dunn would be playing Garret, the often-sarcastic narrator of the piece, McKinney would be playing Glenn, the intense store manager, and Santos would be playing Mateo, another new employee and a brown-noser from an impoverished background. On March 12, 2015, Nichole Bloom was announced to have joined the show as Cheyenne, a very pregnant teenage employee.
Deadline announced on March 13, 2015, that Ben Feldman had landed the male lead in Superstore, as Jonah, a new employee in the superstore Cloud 9. Three days later, TVLine announced on March 16, 2015, that America Ferrera had landed the female lead as the floor supervisor Amy in the Cloud 9 store. It was also reported that Ferrera was also a producer for the show.
On May 22, 2019, NBC announced that recurring cast member Kaliko Kauahi who portrays Cloud 9 worker Sandra has been upped to a series regular for the fifth season.

America Ferrera’s departure

After NBC had initially announced the sixth season renewal of the series, the network revealed on February 28, 2020, that series star America Ferrera, would be departing the series at the end of the fifth season citing a desire to work on new projects and to spend more time with her family.
After production of the fifth season was cut short by one episode due to the COVID-19 pandemic, Ferrera noted her departure from the show may be delayed into season 6 in order to give her character's arc a proper closure.

Crossovers

Different stores in the Cloud 9 cluster have appeared in other series produced by NBCUniversal Television, including Hulu's The Mindy Project, NBC's Good Girls and I Feel Bad.

Cloud 9 Superstore

The Cloud 9 Superstore is a fictional hypermarket discount store. In addition to typical American hypermarket products, Cloud 9 also sells guns and liquor, and has a pharmacy. Additionally Cloud 9 has its own credit union for its employees. It also previously had a photo studio. The former spokesman for Cloud 9 was Daniel Hertzler, until he was arrested and charged with cannibalism.
The corporation, based in Chicago, does not offer paid maternity leave, health insurance or paid overtime to its employees. Under Cloud 9 policy employees may take one bathroom break per shift, and are allotted 15 minutes for lunch.
In an effort to control what is happening in the individual stores, all locks and lights, as well as temperature control and music, are controlled from the corporate office. In 2017, Cloud 9 changed its store brand from Halo to Super Cloud.
The main characters for the show work at store 1217, the "Ozark Highlands" store which is located in St. Louis, Missouri, on Ozark Highlands Road. The store falls under district manager Maya. The store was destroyed by a tornado during the season 2 finale, and reopened during the season 3 premiere. Other area locations include Kirkwood, Fenton, Easton, and Bel-Ridge. Additionally there are locations mentioned in Austin, Texas, and in Detroit, Michigan. Cloud 9 has locations in multiple countries, with stores in Beijing, Mumbai, Paris, Vancouver and Mexico City.
The pilot was shot at a redressed Kmart in Burbank, California, though the rest of the series has been shot on sets constructed on two soundstages.

Reception

Ratings

The series debuted as a "preview" on November 30, 2015 following an episode of The Voice with 7 million viewers making it the second highest new comedy behind Life in Pieces. The series then moved to its regular Monday at 8:00 pm timeslot on January 4, 2016 with more than 6 million viewers making the highest rated comedy that did not have The Voice as a lead-in since The Michael J. Fox Show back in September 2013.

Critical reception

Early reviews for the series were mixed. According to Metacritic, the first season of Superstore holds a score of 58 out of 100, indicating "mixed to average reviews" based on 21 critics. On another review aggregate website Rotten Tomatoes, the first season holds a 64% with a "Fresh" rating, based on 33 critics, with an average rating of 5.01/10. The general consensus is: "Superstores talented cast and obvious potential are slightly overshadowed by a tonally jumbled presentation and thin, formulaic writing." As the first season went along, however, reviews started to become more positive. Following the finale "Labor", the Los Angeles Times called it one of TV's best new comedies." Pilot Viruet of The A.V. Club wrote that the "first season... got better and more confident as it moved on", and that the first-season finale "is a nice little cap to a nice little sitcom that could’ve used a little more attention." After the series aired its Olympics special, Variety wrote that the show was "a funny, pointed and essential workplace comedy", and that "there are no weak links in ensemble". The second season was lauded by critics and the season has a 100% approval rating on Rotten Tomatoes, but without a large enough number of reviews for a consensus. The fourth season received critical acclaim with critics saying “Superstore remains a furtively fearless riot in its comedic approach to heavy and issues of the time” with a score of 100% on Rotten Tomatoes.

Accolades