The Electric Company (2009 TV series)


The Electric Company is an American television series for young children ages 6 to 10 on PBS, derived from the 1971 series of the same name. Like the original, this version was produced by Sesame Workshop. The series ran on PBS Kids Go! from January 23, 2009 to April 4, 2011. A fourth season was planned, but the show was canceled before it went into production. Subsequent showings were reruns. The series was sometimes referred to as The New Electric Company to distinguish it from the 1971-77 series “The Electric Company”.

Conception

The new version has similar short animations, sketches, and music videos to those seen in the original show, but each episode also features a story line designed to teach four to five vocabulary words with a mix of hip-hop- or contemporary R&B-style music.
Each story revolves around the Electric Company, a group of tween literacy heroes who battle a group of neighborhood vandals dubbed the Pranksters. The heroes' headquarters is the Electric Diner, where their friend Shock, a beat-boxing short-order cook who also appears in the short-form segments, resides.
In the show's nod to the original series, each episode's opening has a Company member or a Prankster to call the others to assemble by yelling "Hey, you guys!!"—a line that led off the opening sequence of seasons two, five, and six. Other nods to the original series include appearances by Paul the Gorilla and updated versions of the soft-shoe silhouette segments in which words are sounded out.
The revival includes interactive Web elements and is promoted and extended via community-outreach projects. The first season consisted of 28 weekly episodes. An additional season of twelve more episodes began airing January 2010. A third and final season debuted February 7, 2011, and ended on April 4, 2011, with new Company member Marcus and new Prankster Gilda.

Characters

Main

The Electric Company

The Electric Company consists of a group of four friends who protect the neighborhood from the Pranksters. They all have the power to throw wordballs, blue magical balls that create words on any surface. Each member has a special skill.
The following family members only appear in "Revolutionary Doughnuts":
The Pranksters are the Electric Company's enemies. In the Prankster Cam segments, each of the Pranksters explain letters, how they are used, and what sound they make. Ex. Manny specializing in punctuation and Annie talking about apostrophe-S.

The Adventures of Captain Cluck

An animated segment was shown at the end of each episode starting in 2012. Prankster Planet eventually supplanted the live show – actors were no longer employed, but Sesame Workshop continued to have Prankster Planet cartoons made. Jessica and Marcus visit the Pranksters' space base, where the Pranksters have full power to build inventions to damage words. Now without powers, Jessica and Marcus have to use their wits to turn off the inventions. Although they overcome the obstacles, the Pranksters catch up to them and prevent them from reaching the switch. The viewer is then encouraged to play an online game, in which you test your wits as well. The segment focuses more on measurement than the rest of the show. The first series of segments features Manny Spamboni's Wordsuckeruppenator which enables him to access all the words in the world. Multiple Pranksters appear to defend the off buttons. The second series of segments features Francine's Reverse-a-Ball machine, which reverses words. In this series, Francine watches Jessica and Marcus, along with a studio audience of Manny's robots. "Survey Time" is announced so the audience can vote on an obstacle for the duo, which is graphed. In the episodes alongside, words reverse, which is shown at the end.

Cast

Cast members included Priscilla Diaz as Jessica, Jenni Barber as Lisa, Josh Segarra as Hector with Ricky Smith as Keith, Coy Stewart as Marcus Barnes, and Chris "Shockwave" Sullivan as Shock.
The celebrities who have appeared on the show include Pete Wentz, Samantha Bee, Ne-Yo, Mario, Sean Kingston, Marc Ecko, Jack McBrayer, Tiki Barber, Whoopi Goldberg, Kyle Massey, Common, Swizz Beatz, Good Charlotte, Jimmy Fallon, Dwight Howard, David Lee, Christopher Massey, Wyclef Jean, and Doug E. Fresh. Besides his brief appearances in season one, Kyle Massey had a recurring role in season two as PJ, Keith's eccentric cousin.
Mark Linn-Baker appeared occasionally as Annie's uncle Sigmund. Broadway actor-composer Lin-Manuel Miranda does occasional guest appearances and contributes music to the show. He also appears in a season-two episode as Mario, Shock's friend.
Tommy Kail, the director of Miranda's In the Heights, was one of the musical directors with Bill Sherman and the actor-musician Christopher Jackson, a star of the original Broadway production of that show. Members of the hip hop comedy troupe Freestyle Love Supreme make sporadic appearances in the musical segments as well. Karen Olivo, who starred in In the Heights also appeared in some musical segments.

Episodes

Songs

From season 1

The show received generally positive reviews from critics, and has a 74/100 score on Metacritic, based on eight reviews. Out of 18 Daytime Emmy nominations, the revival won 10, including three consecutive Outstanding Children's Series trophies.
Steven Zeitchik of the Los Angeles Times called the story aspects of the show "unnecessarily complicated and off the point," citing that the 1970s series "spent more time teaching, at no cost to entertainment".
Entertainment Weekly said "Though the hip ’n’ urban vibe seems overly calculated, did studies show that eight-year-olds respond to beatboxing white dudes? And the cast is aggressively up with people. You gotta love new characters."
Monica Hesse of The Washington Post praised the new series but stated that she was reminded of Ghostwriter rather than the 1970s Electric Company. "The original show—low concept, high energy—knew that words didn't have to have literal superpowers in order to be worthwhile and, occasionally, magical."
Marc Peyser of Newsweek wrote "More than lives up to its legacy."
Neil Genzlinger of The New York Times stated that "today’s children will certainly find it watchable and will have better language skills after spending time with it. They just aren’t likely to still be holding it in their hearts 35 years from now."