The Forgotten People


"The Forgotten People" is a famous 1942 speech and campaign slogan by Robert Menzies, an Australian politician who was repeatedly chosen as Prime Minister of Australia by emphasising his links to ordinary non-elite citizens.

Overview

The speech, delivered on 22 May 1942, defines and exalts Australia's middle class, which Menzies termed "the forgotten people". Menzies used the speech to outline the values and constituency that would form the basis of the Liberal Party of Australia. Menzies had previously served as Prime Minister as leader of the United Australia Party from 1939-1941. From 1942 onward, Menzies had maintained his public profile with his series of "Forgotten People" radio talks, similar to Franklin Roosevelt's "fireside chats" of the 1930s, in which he spoke of the middle class as the "backbone of Australia" but as nevertheless having been "taken for granted" by political parties and of being effectively powerless because of lack of wealth on the one hand, and lack of organisation on the other.

Cultural legacy

Contemporary Australian politicians continue to invoke Menzies' sentiments.
Labor leader Kevin Rudd made reference to the phrase and to Menzies in the lead-up to the 2007 federal election for a perceived current generation of "Forgotten People".
Liberal Opposition Leader Tony Abbott echoed the Menzian rhetoric is his first budget-reply speech to the Gillard Government in May 2011, addressing his remarks to the "forgotten families" of Australia.