The Right Stuff is a neo-Nazi and conspiracy theory media website that hosts a blog, a discussion forum, and various podcasts. Across its various platforms, TRS and its personalities spread racial hatred, advocate racial discrimination, and promote conspiracy theories about Jews and their supposed plots to use the media, the banking system, and the pornography industry to manipulate and harm white Europeans. Founded by anti-semitic conspiracy theoristMike Peinovich, the network hosts several podcasts, including TDS, formerly The Daily Shoah. The blog has popularizing the use of "echoes", an antisemitic marker which uses triple parentheses around names used to identify Jews on social media. Much TRS content is devoted to what Peinovich calls "historical revisionism". In practice, this amounts to Holocaust denial as well as denying genocidal Nazi policies against Poles, Russians, and other Slavic "Untermenschen". To justify their denial of Nazi atrocities, TRS hosts promote the conspiracy theory that the documentary record establishing these genocides was forged by unspecified Jews or agents of Jews.
Beliefs
The site supports white supremacism and Neo-Nazism. It cites the work of Kevin B. MacDonald, a former professor of psychology and anti-semitic conspiracy theorist, known for claiming there is a Jewish plot to control the world to undermine the interest of white Europeans.
Blog and overview
In December 2012, The Right Stuff described itself as "a political and cultural blog" which aimed to unite the "alt right" and troll liberals and progressives. Over time, the podcast grew more radical, and adopted a conspiratorial neo-Nazi ideology. The blog also developed a lexicon defining jargon used by its publications as well as the wider alt-right movement. The website achieved general notice through the popularization of the Triple parentheses or )). In 2014 the show began used a distortion effect when names of Jewish individuals were mentioned during its segment "Merchant Minute". The meme was adapted to text through use of parentheses, and in the summer of 2016 it became popularly known through a New York Times column on the topic. The Right Stuff was one of the first websites to make use of the term "cuckservative", long before the epithet attracted mainstream attention. In addition, the blog was an early proponent of propaganda filmWith Open Gates, which attacks multiculturalism and Middle Eastern refugees in Europe, and promotes the conspiracy theory that Jews are bringing the refugees in order to harm white people.
Doxing incident
In early 2017, Mike Peinovich, the founder of The Right Stuff who had for years operated under the pseudonym Mike Enoch, was doxxed by fellow neo-Nazis, who released biographical information about him that contradicted his professed ideology. The dox revealed that Peinovich's own wife was Jewish, and that their wedding had featured traditional Jewish rites and chanting. As a neo-Nazi, Peinovich was also mocked upon the revelation of his Serbian surname, in light of the Nazi regime's racial classification of Serbs as subhumans, and the genocide of Serbs perpetrated by Nazi puppet regimeUstashe. After the doxxing, some followers of Peinovich reacted angrily to the information that had been revealed. They circulated forged images of him and his wife which portrayed their ethnicities in a negative or mocking way. Various other neo-Nazis speculated that Peinovich was a federal agent, Jewish, or was otherwise disingenuous in his belief system. After initially telling private members that he would be leaving the website, it was later announced that Peinovich and his wife were separated, and that he would retain his role with TRS. In the years since the incident, he has continued to play a leading role on the website and its podcasts.
