The Rise and Fall of Ruby Woo contains covers of popular songs like "Walk Like an Egyptian" and "Crazy in Love" and five original tracks written by The Puppini Sisters themselves. Stephanie O'Brien wrote a song called "Soho Nights", which is based on London's Soho and her experience of going out with a good friend for two years, before he broke up with her. Marcella Puppini added "We've created lots of other things, lots of different influences: the tango feel – it's a bit wonky. Even the band sort of … loosened up a little bit. We play a lot more of our own instruments as well." The album was recorded at Air Studios, Kensaltown Studios, RAK Studios & Little Big Room and in Nashville and the United States. The title of the album is a tribute to the group's favourite lipstick, Ruby Woo by MAC Cosmetics. Puppini explained that Ruby Woo lipstick is used by women who "are outside of the norm", such as burlesque performers and those who are alternative. It is also "a quite famous shade", used by celebrities like Dita Von Teese. The Rise and Fall refer to the songs on the album. It starts off with happier songs like "Walk Like an Egyptian", then gets bittersweet with "Soho Nights" and "Jilted", before closing with "We Have All the Time in the World", which starts the rise again. Kate Mullins commented "Ruby Woo kind of personifies the woman who's unafraid to be kind of different and be flamboyant and stand up for herself. And there are pits and troughs in life, and that's kind of all it was really."
Reception
Critical response
Liz Hoggard from The Guardian gave the album a positive review, stating "Fans of the Puppinis' three-part harmonies won't be disappointed by their second album, which mixes covers with original compositions. It's their most daring tracks that work the best. Beyonce's 'Crazy in Love' is an exuberant jazzy deconstruction; Barry Manilow's 'Could It Be Magic' voices the love Barry certainly never dares to name; while their own composition, 'And She Sang', is a Fellini film in miniature. And if you really want to wallow, go straight to 'We Have All the Time in the World'. You won't hear a more exquisite track all year." AllMusic's Rovi commented that The Rise and Fall of Ruby Woo follows a similar template to The Puppini Sisters' debut album Betcha Bottom Dollar and while that it is "fine as far as it goes", the joke was wearing thin. He continued "The Puppini Sisters' salvation is clearly in their original material. All three Sisters write solid tunes; the sooner they can come up with a full album's worth of original tunes, the better their career prospects will be." Kevin R. Convey, writing for the Boston Herald, said "On their sophomore set, the UK-based Puppinis attempt to build their new-millennium-Andrews-Sisters shtick into more mature, musically accomplished territory. Sometimes the quirky covers work: The locomotive rhythm that propels 'Spooky' is pure genius, as is the upright bass and violin treatment of Beyonce's 'Crazy in Love'. And the Middle Eastern yodeling that punctuates "Walk Like an Egyptian" is as innovative as it is hilarious. But even with some solid originals, the formula occasionally backfires".
Chart performance
The Rise and Fall of Ruby Woo debuted on the UK Albums Chart at Number 73. The album spent 14 weeks on the Billboard charts, reaching Number 9 on the Jazz Albums chart. In France, The Rise and Fall of Ruby Woo spent 15 weeks on the albums chart, reaching a peak of Number 43.
