The Time Is Now (album)


The Time Is Now is the seventh studio album by British singer Craig David, released on 26 January 2018. The album features guest appearances from JP Cooper, Bastille, AJ Tracey, Ella Mai, Kaytranada and GoldLink. The first single from the album, titled "Heartline", was released on 14 September 2017, through David's official YouTube account.
The album reached number two in the United Kingdom, making it David's fifth UK top 10 album.

Background

On 15 September 2017, less than a year after the release of his comeback album Following My Intuition which became his first chart-topper for 16 years, David announced the follow-up, The Time Is Now. In an interview, David said: "If the last few years have taught me anything, it's that life can change in a moment and you've gotta make the most it! Just in the same way my life was flipped upside down all those years ago, I'm genuinely so grateful to be standing here today doing what I love the most." He went to say, "By doing the simple things that enrich my heart, I've found the same magic that got me into making music as a kid.The motivation and inspiration behind this album was all down to the huge realisation that even when I wasn't as focused, there were amazing lessons to be learnt."
The album features collaborations with Bastille, AJ Tracey, Kaytranada and GoldLink.

Singles

The first single from the album, "Heartline", was released on 14 September 2017, and peaked at 24 in the UK. The second single, "I Know You", featuring the British band Bastille, was released on 23 November 2017, and was commercially more successful than his recent singles, peaking at five in the UK.

Critical reception

The Time Is Now received mixed reviews from music critics. At Metacritic, which assigns a normalised rating out of 100 to reviews from mainstream critics, the album has an average score of 56 based on 12 reviews, indicating "mixed or average reviews".

Commercial performance

The Time Is Now reached number two on the UK Albums Chart, debuting with sales of 16,874 copies, behind the of The Greatest Showman.

Tour

Craig David will embark on a tour and make appearances at music festivals around England, the United States, the Middle East and Europe to promote the album.

Track listing

Notes
Credits adapted from album’s liner notes.

Release history