Theo Albrecht and his brother Karl revolutionized the German grocery market with a low-cost business model. They had developed the supermarket as an outgrowth of their mother's small grocery store, which she had opened in 1913, in Essen, after Theo's father had developed emphysema as a miner. Theo learned the grocery business from his mother, in order to escape the fate of his father in the mines. He and his brother Karl developed Albrecht Diskont, one of Europe's largest chains of supermarkets, with the motto "The best quality at the lowest price," and now known by its acronym, Aldi. Forbes has estimated Theo's fortune from the supermarket chain as approximately £11 billion. Theo and Karl Albrecht split the Aldi Company they founded in 1960 after a dispute about whether to sell cigarettes. The supermarket divided into two legally separate operating units with two geographical locations. Theo's Aldi Nord set to operate in the north of Germany and Karl's Aldi Süd, set to operate in Germany's south. Theo retired from daily operations in 1993 and remained as chairman of the board.
Kidnapping
In 1971, Albrecht was kidnapped for 17 days. A ransom of seven million German marks was paid for his release. He was held at gunpoint by Heinz-Joachim Ollenburg, a lawyer, and his accomplice Paul Kron. The ransom sum was delivered by the Bishop of Essen. His kidnappers were eventually caught by authorities, but only half of the money was recovered. Albrecht later unsuccessfully claimed the ransom as a tax deductible business expense in court.
Personal life
During World War II, Theo was conscripted into the Wehrmacht and served with Rommel's Afrika Korps. Theo was captured by the Americans in Tunisia. In 1946 he returned to Germany. It was said that his humble and harsh childhood formed Theo's early appreciation for the value of money. Theo's kidnapping in 1971 partially explains his and the family's hermit-like manner of existence. The kidnapping caused him to drive to work in an armored car, using a different route every day. Little is known about Theo and the Albrecht family's personal lives. The Albrecht family are known to be very reclusive and have been described by Forbes as ‘more reclusive than the yeti’. Theo was rarely pictured by photographers and he never made a public statement. It has been claimed that he was a devout Roman Catholic. The last published photo of Theo Albrecht dates from 1971, one day after his kidnapping. Another photo of the two Albrecht brothers together was taken in 1987 by journalist Franz Ruch. Theo and his brother Karl were once said to own an island located in the North Sea where they indulged their hobbies such as golf and pastimes including the collecting of antique typewriters. Theo had, as do members of the Albrecht family now, a highly secure estate overlooking the Ruhr valley. Obsessed with frugality, Theo is said to have collected and used pencil stubs frequently. He was also known to wear cheap, poorly fitting suits and preferred plain meals with many potatoes. When he was asked to approve the plans for a new store in the Netherlands, he stated that the design was good, but the paper it was drawn on was too thick: "If you use thinner paper we will save money." Theo Albrecht died 24 July 2010, in his hometown of Essen.
