Time for Timer


Time for Timer is a title for a short series of seven public service announcements broadcast on Saturday mornings on the ABC television network starting in 1975. The animated spots featured Timer, a tiny cartoon character who represents the sense of "time" in the human body. Timer was in charge of when a person felt it was time to eat, time to sleep, etc. He carried a large pocket watch inside of him which set off an alarm whenever something was about to happen.
Usually wearing a bow tie and top hat, Timer looks like a little yellow blob with long arms, legs, and a face. Timer also has limited magical powers, such as instant transportation, which he uses to exit his host body from time to time. A wise-cracker as well as a song-and-dance man, Timer promotes healthy eating and personal hygiene for children using clever songs and animation.
Timer first appeared in the 1973 ABC Afterschool Special "The Incredible, Indelible, Magical, Physical Mystery Trip", where he was voiced by Len Maxwell. Timer also appeared in the 1974 ABC Afterschool Special "The Magical Mystery Trip Through Little Red's Head". In Mystery Trip, he was working inside the body of a man named "Uncle Carl". In Little Red, he was working inside the teenaged Red Riding Hood.
Time for Timer ran concurrently and interchangeably until 1992 with ABC's other educational spots, primarily The Bod Squad and Schoolhouse Rock! They generally during cartoon programs at the end of commercial breaks.
Timer's voice was provided by actor Lennie Weinrib. The spots themselves were produced by the cartoon studio DePatie-Freleng Enterprises. The shorts included a "Consultant" credit for Dr. Roslyn B. Alfin-Slater, UCLA School of Public Health.

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