Tipico is an international provider of sports betting and casino games, headquartered in St. Julian's, Malta. The company has branches in Germany, Austria, Croatia, Gibraltar, Colombia and Malta. More than 850 people work for Tipico Group, more than 6000 in the whole Franchise network. CEO of Tipico is Joachim Baca.
Company
Tipico Co. Ltd. and Tipico Casino Ltd. were founded in 2004 as international trading companies in the commercial register of the Malta Financial Services Authority. The company group employs more than 850 people from 44 different nations and more than 6000 in the whole Franchise network. In addition to the online business, Tipico operates as franchise system in Germany, which employs approximately 1,100 people. Tipico is one of seven companies, which, according to the Schleswig-Holstein Ministry of the Interior, has been granted a license for sports betting on the first time. Since 2016 Tipico has a new majority shareholder with the financing company CVC Capital Partners. In the course of the sale, a new CEO was also appointed with the Austrian Joachim Baca.
Sponsorship
In Germany, Tipico is a sponsor of the football league club Hamburger SV. In addition, Tipico has a partnership with FC Bayern basketball. In Austria Tipico sponsors the first football division. Starting from the 2015/16 season there is also a sponsoring partnership with FC Bayern Munich. Tipico enters as a platinum partner and replaces bwin. Since January 2018, Tipico is official partner of the German Football League. Including the 2020/21 season, Tipico may use the symbols of the Bundesliga and 2. Bundesliga in their communication.
Brand Ambassador
Oliver Kahn has been a testimonial for Tipico since 2013 and has been advertising with the slogan "Your bet in safe hands" for the company.
Memberships
Tipico is a founding member of the German Sports Betting Association. DSWV, established in autumn of 2014, based in Berlin, advocates the regulation of sports betting in Germany in a law-free manner and sees itself as a central point of contact for the general public, especially for politics, sport and the media. At an international level, Tipico is active in the Austrian Play Fair Code, the Association for the Protection of Integrity in Sports. The PlayFair Code carries out prevention trainings in the two Austrian pro-divisions. Tipico is also a member of the Austrian Bookmaker Association. The members of the OBMV work together to create a foundation on which bookmakers can operate in a secure legal and economic environment. The OBMV pursues no self-economic interests and is politically and confessionally neutral. In addition, Tipico holds a membership of the Malta Chamber of Commerce. The community of interests represents companies from a wide variety of sectors in Malta and aims to create the best competitive and regulatory environment for its members.
