Trollz (song)


"Trollz" is a song by American rapper 6ix9ine and Trinidadian-American rapper Nicki Minaj. It was postponed twice before being released on June 12, 2020, as the follow-up to "Gooba", released four weeks earlier. It was written by the artists, along with its producers Sadpony and Jahnei Clarke, the latter having also produced "Gooba". The song marked the third collaboration between the artists, following "Fefe" and "Mama", both released in 2018. Lyrically, the song takes aim at internet trolls. On June 16, 2020, a new version of the song was released, featuring a different verse from Minaj and an altered beat. The song debuted atop the US Billboard Hot 100, becoming 6ix9ine's first number-one single in the country, and Minaj's second and her first as lead artist.

Background and release

After having been released from prison early, in April 2020, Hernandez released his first single after his prison sentence on May 8, 2020, titled "Gooba". Following his controversial accusations towards Billboard of rigging and chart manipulation, and towards pop singers Ariana Grande and Justin Bieber's management of buying "30,000 copies with six credit cards" for their song "Stuck with U", 6ix9ine posted a photo of himself holding up six credit cards, writing in the caption, "Don't worry we going #1 next time @billboard." On May 17, 2020, he announced that he would take a short hiatus from social media and release a video the following Friday. He also promised a new song set to be released on May 22 if "Gooba" got 10,000 downloads. However, the scheduled release was subsequently postponed to May 29. On May 23, he asked his fans to come up with the song title of his upcoming single, which turned out to be "Trollz". Shortly thereafter, Hernandez posted a video of himself confirming the title. The rapper further revealed that the song features another artist. On June 3, 6ix9ine announced the song was again delayed to June 12, stating it is "out of respect for" the ongoing George Floyd protests.
Nicki Minaj reportedly visited 6ix9ine to film the music video in May 2020. On June 10, 2020, it was confirmed that Minaj is the recently announced guest artist via the official merchandise bundled with the song on her website.

Composition and lyrics

The song is driven by an electronic drum backing track and contains a laconic beat. On the song, 6ix9ine employs his "usual" braggadocious delivery, with Minaj's lyrics containing sex euphemisms.
Minaj explained that she recorded eleven different versions before the song was released in its final form.

Alex Zidel of HotNewHipHop noted that Minaj's verse contains a possible dig at singer Usher, when she raps: "Somebody usher this nigga into a clinic/My flow's still sick, I ain't talkin' a pandemic". Usher recently told Minaj "got her 'blueprint' from Lil Kim", and has recently faced herpes accusations.
An alternate version of the song was also released, which opens with Minaj's original verse, as she raps in English with Spanish words. Prior to the song's release, Minaj tweeted the taco emoji, hinting that "Trollz" was originally titled "Taco".

Critical reception

Jason Lipshutz of Billboard included the song among the most essential releases of the week, noting that 6ix9ine "punctuates his verse with a throat-clearing assault", while Minaj "radiates slick confidence through sex euphemisms and nods to her longevity".

Commercial performance

"Trollz" debuted at number one on the US Billboard Hot 100, becoming 6ix9ine's first number-one single and Minaj's second. Propelled by a dozen physical/digital combination offerings priced from 69 cents to $10 including an alternate version, the song topped the Billboard Digital Songs chart selling 116,000 downloads, becoming 6ix9ine's first chart-topper and Minaj's sixth, as well. It also marks the highest one-week sales total since Taylor Swift's "Me!" featuring Brendon Urie opened with 193,000 downloads sold. Minaj ties Roddy Ricch and Ariana Grande as the artist with the most Hot 100 number-one singles in 2020, with two each. She also became the second female rapper to debut atop the Hot 100, following Lauryn Hill in 1998.
The following week, "Trollz" dropped to number 34, breaking the record for largest drop from number one for a non-holiday single in Hot 100 history. It is also the first number-one song to spend a single week in the top 30, and the third to spend a single week in the top 10. "Trollz" then fell to number 54 and spent its fourth and last week on the chart at number 83, the shortest chart run for a number one single in Billboard history.

Music video

The accompanying music video was released alongside the official single release on June 12, 2020. It was shot in May 2020 and Minaj revealed that the video was shot in 6ix9ine's guest bedroom while the latter was still under home confinement. After both artists claimed that the video broke the record for most views for a hip hop song in the first 24 hours, YouTube denied this, stating that the video only received 32.5 million views, 6.4 million less than "Gooba". A representative for the company said "paid advertising views on YouTube will no longer be considered when looking at a 24-hour record debut".

Synopsis

Similar to the "Gooba" video, "Trollz" has a colorful, rainbow-themed visual. The video starts off with the rappers eating cotton candy. This is followed by a transition where Minaj is seen with multicolored hair, twerking in a red jacuzzi. She is seen topless with star pasties covering her breasts, wearing blonde and pastel-colored hair, and dressed in a fur bikini and a red, sheer bodysuit. 6ix9ine performs his verse and the hook in red, then blonde and rainbow cornrows. The video also cuts to him holding over $200,000 in cash and, as in the "Gooba" video, shows off his GPS ankle monitor.

Personnel

Credits adapted from Tidal, BMI and YouTube.

Certifications

Release history