Unanue family


The Unanue family of New York City is a wealthy American family of Spanish origin. They were the 170th richest family in the United States in 2014 according to Forbes, having a net worth of US$1.1 billion.
Its founder, Prudencio Unanue Ortiz, migrated from Spain in the 20th century and established Goya Foods, the largest Hispanic-owned food company in the United States. The family's members include Joseph A. Unanue and Andy Unanue. Goya Foods is the 377th largest private American company. The family supported Michelle Obama in 2012 with MyPlate, an initiative to encourage Hispanics and African Americans eat a balanced meal.

First generation

Prudencio Unanue Ortiz, was the founder of Goya Foods. He was born in Villasana de Mena, in the province of Burgos, in northern Spain. In 1903, at the age of seventeen, Unanue migrated to San Lorenzo, Puerto Rico, in search of employment opportunities and established a small food distribution business. In 1918 he moved on to New York City, to enroll in the Albany Business School, and in 1921 returned to San Lorenzo to marry Carolina Casal de Valdés, from Pontevedra, Galicia, whom he had met there and whose parents had also emigrated from Spain.
The year after their marriage, the Unanues moved to New Jersey, where Don Prudencio, as he was always known in his firm, became a broker for Spanish foods. The company was originally known as Unuaue & Sons and in 1961 it changed to Goya Foods. The couple had four sons, Joseph A., Charles, Francisco and Anthony.

Second generation

In July 2020, Goya Foods CEO Robert Unanue visited the White House and pledged one million cans of Goya chickpeas to food banks, saying "Americans are truly blessed to have a leader like Donald Trump." The comments sparked some negative reactions and calls for a boycott of Goya Foods, which in turned sparked counter-boycotts in support of Goya.