VSCO


VSCO, formerly known as VSCO Cam, is a photography mobile app for iOS and Android devices. The app was created by Joel Flory and Greg Lutze. The VSCO app allows users to capture photos in the app and edit them, using preset filters and editing tools.

History

Visual Supply Company was founded by Joel Flory and Greg Lutze in California in 2011. VSCO was launched in 2012. It raised $40 million from investors in May 2014. In 2019, VSCO acquired Rylo, a video editing startup founded by the original developer of Instagram’s Hyperlapse. Visual Supply Company has locations in Oakland, California, where it is headquartered, and Chicago, Illinois. As of 2018, Visual Supply Company has $90 million in funding from investors and over 2 million paying members.

Usage

Users must sign up to get an account in order to use the app.
Photos can be taken or imported from the camera roll, as well as short videos or animated GIFs. The user can edit their photos through various preset filters, or through the "toolkit" feature which allows finer adjustments to fade, clarity, skin tone, tint, sharpness, saturation, contrast, temperature, exposure, and other properties. Users have the option of posting their photos to their profile, where they can also add captions and hashtags. Photos can also be exported back into the camera roll or shared with other social networking services. The users also have an option to edit their own videos from their camera roll with the VSCO yearly membership, but they are not able to post camera roll videos to their account on VSCO.
In April 2018, VSCO reached to over 30 million users.
JPEG and raw image files can be used.