Vadilal


Vadilal Industries Ltd is an Indian ice cream and flavoured milk manufacturer. The company is also one of the largest processed food manufacturers in India with significant exports of frozen vegetables and ready to eat snacks, curries, and breads.

History

Vadilal Gandhi started a soda fountain in 1926. He passed on the business to his son, Ranchod Lal, who ran a one-man operation. Eventually, Ranchod Lal's sons, Ramchandra and Lakshman, inherited the business and they were instrumental in giving a new direction to the company. By the 1970s, the Vadilal Company had evolved into a modern corporate entity.

Products

Vadilal offers a range of ice creams in the country with multiple flavors and packs, across forms. In addition to a supermarket presence, Vadilal also has a retail presence through its Happinnezz ice-cream parlors, which are run through a franchisee model.
Vadilal entered the processed foods industry to optimise utilisation of its extensive cold chain network in the 1990s. It caters to the domestic and export markets with products such as frozen vegetables and ready to eat snacks, curries and breads, in addition to the traditional core ice cream business.

Production facilities

Vadilal Industries has two ice cream production facilities – one at Pundhra in Gandhinagar district, Gujarat and the other one at Bareilly in Uttar Pradesh. It has a very strong distribution network of 50,000 retailers, 250 SKUs, 550 distributors, 32 CNF and 250 vehicles for delivery of goods.