The station signed on the air on October 2, 1941, as WMUR, owned by former New Hampshire Governor Francis P. Murphy. WMUR was an NBC Blue Networkaffiliate. WMUR carried the Blue Network line up of dramas, comedies, news and sports during the "Golden Age of Radio." The Blue Network later became ABC Radio. An FMsister station on 95.7 MHz was added on December 21, 1947, which largely simulcast the AM station. Plans for an FM station had been in place for seven years. However, few people owned FM radios at the time and management doubted the FM station would ever be profitable. WMUR-FM was shut down December 27, 1950. The frequency is now occupied by WZID.
A few years later, Murphy decided to apply for a television stationconstruction permit on Channel 9. Murphy had to compete against applications from 1370 WFEA, 1250 WKBR, and the Manchester Union-Leader, the local daily newspaper headed by William Loeb III. But Murphy won the construction permit and WMUR-TV signed on March 28, 1954. Because WMUR 610 was an ABC affiliate, WMUR-TV picked up programming from the ABC Television Network. WMUR and WMUR-TV broadcast from a Victorian-style house on Elm Street in Manchester.
Change in Ownership
Murphy decided to sell the WMUR radio in the mid-1950s, with the Girolimon Family acquiring the station in 1956 and changing the call sign to the current WGIR. The Girolimons dropped the ABC affiliation soon after taking over. WGIR picked up CBS Radio programming in 1957. The Girolimons sold WGIR to Knight Quality Stations in 1961. Around the same time, the station switched its network affiliation to NBC Radio. Under Knight, the station decided to reenter FM broadcasting, and WGIR-FM at 101.1 MHz signed on June 5, 1963. It largely simulcast the AM station in its early years. In 1977, the simulcast ended as WGIR-FM switched to a soft rock format.
Evolving to Talk
Through the 1960s and 70s, WGIR had a full service, middle of the road format, mixed with some talk and sports programming. By the early 1980s, the station evolved its music programming to adult contemporary, while adding more talk shows. On December 31, 1984, WGIR ended all remaining music programming to become a full-time news/talk station. In 1990, the station swapped affiliations with WFEA and returned to ABC News Radio. Knight Quality was sold to Capstar Broadcasting in 1997. In 1998, Capstar rebranded the station as the "Action News Network." In addition to broadcasting on AM 610, WGIR supplied programming to Seacoast radio stations 930 WZNN and 1540 WMYF. WGIR switched networks again, this time dropping ABC and returning to NBC Radio. NBC radio news was subsequently phased out by Westwood One in favor of CNN Radio.
iHeart Ownership
A few months later, Capstar merged with fellow Hicks, Muse, Tate & Furst subsidiary Chancellor Media to form AMFM Broadcasting. AMFM later announced a merger with Clear Channel Communications several months afterward. For a time, Clear Channel added WGIR programming to a fourth station, WTSL1400 AM in Hanover. WGIR picked up Fox News Radio for its news network in the mid-2000s after Clear Channel signed a larger agreement with the service. 1540 WGIP left the network in 2009, after it was placed in the Aloha Station Trust and sold off due to the privatization of Clear Channel. That station is now classic hits-formatted WXEX. 930 WGIN also stop carrying WGIR programming in April 2011, switching to sports programming. It became WPKX in February 2012. Most of WGIR's programming and news remains available on the Seacoast through sister station WQSO.