WQRV


WQRV is an adult hits-formatted radio station with a main focus on Classic Hits serving the Huntsville, Alabama, market, which includes counties in northern Alabama and southern central Tennessee. Owned and operated by iHeartMedia, the station's studios are located in Madison, Alabama and its transmitter is located north of Huntsville.

History

This station had been WVNA-FM since 1962 before becoming country music formatted WLAY-FM on March 30, 2000. This lasted until a 2006 change to match a format and positioning change to "The River." The station was assigned the WQRV call letters by the Federal Communications Commission on March 10, 2006.
WQRV began in April 2006 as a format relocated from the former WWXQ 92.5 and WXQW 94.1 MHz frequencies, which iHeartMedia had sold to Cumulus Media. Those stations were known collectively as "WXQ." The station frequency was transferred from Florence, Alabama, to the west of the Huntsville market in Meridianville, Alabama.
The station originally broadcast a more rock-based classic hits format as The River; eventually, by the late 2000s, it had shifted to pop-based classic hits of the 60s, 70s, and 80s, while still mixing in rock hits.
Rick and Bubba relocated from crosstown rival WRTT-FM on January 2, 2008.

HD Radio

On September 13, 2018, after briefly stunting with baseball-related music as "Trash Pandas Radio", WQRV-HD3 launched an alternative rock format as Alt 92.9. It is carried on translator station W225AH.