Wayne Jackson (footballer)


Wayne Jackson is best known for his tenure as the CEO of the Australian Football League 1996 to 2003.

SANFL

Jackson played 71 games for West Torrens Football Club in the South Australian National Football League from 1965 to 1971.
From 1975 when he took up the role of Chairman of West Torrens, Jackson embarked on a long and distinguished period of football administration. He was President of West Torrens in 1979; a SANFL League Director for West Torrens ; member of the SANFL Player Retention Committee ; and Member of the SANFL Football Commission.

AFL

Jackson became a Member of the AFL Commission in 1995, then took over the role of CEO in 1996.
In his time as CEO of the AFL during the 1990s Jackson continued the expansion of the game into a national competition, initially started by Allen Aylett during the 1970s. He was a strong champion of the sixteen-team competition and during his tenure the AFL supported then struggling clubs including the Western Bulldogs and Kangaroos with several million dollars being made available from various redistributions of AFL monies which became known as the "Competitive Balance Fund".
He presided over the $500 million television rights deal in 2001 that saw coverage move from the Seven Network to the partnership of Nine Network, Network Ten and Foxtel. It was also during this period that the AFL sold off the former VFL/AFL headquarters of Waverley Park.
Jackson announced on 15 April 2003 that he would be leaving the role at the end of the season, handing the reins to Andrew Demetriou.

Football achievements summary

Jackson completed a Bachelor of Economics at the University of Adelaide and a Management Development Program at the Harvard Business School. He has worked in several positions including Managing Director of Thomas Hardy & Sons Pty Limited, General Manager and Director of BRL Hardy Limited and Managing Director of The South Australian Brewing Company Pty Limited.
Wayne also attended Prince Alfred College.