The 1977 New York Yankees season was the 75th season for the Yankees in New York and the 77th season overall for the franchise. The team won the World Series, which was the 21st championship in franchise history and the first under the ownership of George Steinbrenner. New York was managed by Billy Martin, and played at Yankee Stadium in The Bronx. The season was brought to life years later in the book and drama-documentary, The Bronx is Burning.
Offseason
The Yankees signed Reggie Jackson to a five-year contract, totaling $2.96 million, on November 29, 1976. Upon arriving in New York, Jackson asked for uniform number 9, which he had worn in Oakland and Baltimore. However, that number was being worn by third basemanGraig Nettles. So, noting that then-all-time home run leader Hank Aaron had just retired, Jackson asked for and received number 44, Aaron's number.
Jackson's first season with the Yankees was a difficult one. Although team owner George Steinbrenner and several players, most notably catcher and team captain Thurman Munson and outfielder Lou Piniella, were excited about his arrival, Martin was not. He had managed the Detroit Tigers in 1972 when Jackson's A's beat them in the league playoffs. Jackson was once quoted as saying of Martin, "I hate him, but if I played for him, I'd probably love him." The relationship between Jackson and his new teammates was strained due to an interview with SPORT magazine writer Robert Ward. During spring training at the Yankees' camp in Fort Lauderdale, Florida, Jackson and Ward were having drinks at a nearby bar. Jackson's version of the story is that he noted that the Yankees had won the pennant the year before, but lost the World Series to the Reds, and suggested that they needed one thing more to win it all, and pointed out the various ingredients in his drink. Ward suggested that Jackson might be "the straw that stirs the drink." But when the story appeared in the May 1977 issue of SPORT, Ward quoted Jackson as saying, "This team, it all flows from me. I'm the straw that stirs the drink. Maybe I should say me and Munson, but he can only stir it bad."
Thurman Munson
Thurman Munson was "uncharacteristically happy" about the team getting Jackson in large part because he believed he had received "a verbal agreement from Steinbrenner that, with the exception of Catfish Hunter, he would always be the highest-paid player on the team." But, Steinbrenner did not follow through and adjust Munson's contract upward. As the baseball book Stars and Strikes: Baseball and America in the Bicentennial Summer of ‘76 puts it, "But the Yankee captain wouldn't be smiling for long, once he realized that Steinbrenner had no intention of making good on their agreement." An article in The New York Times in January 1977 reported, "Munson, however, has continued to be disturbed with Steinbrenner because of what he said first was the owner's denial of any verbal agreement and secand was Steinbrenner's misleading him on Jackson's salary."
Billy Martin
Martin feuded publicly with both Yankee owner Steinbrenner and star outfielder Jackson. In one especially infamous incident on Saturday, June 18, in the second game of a three-game sweep by the Boston Red Sox at Fenway Park, Martin pulled Jackson off the field in mid-inning for failing to hustle on a check-swing pop double by Boston's Jim Rice. Replaced in right field by Paul Blair, Jackson confronted Martin when he returned to the dugout, and Martin had to be restrained by his coaches from fighting with Jackson during the nationally-televised Game of the Week.
