Art and Illusion
Art and Illusion, A Study in the Psychology of Pictorial Representation, is a 1960 book of art theory and history by Ernst Gombrich, derived from the 1956. The book had a wide impact in art history, but also in history, aesthetics, semiotics, and music psychology.
In Art and Illusion, Gombrich argues for the importance of "schemata" in analyzing works of art: he claims that artists can only learn to represent the external world by learning from previous artists, so representation is always done using stereotyped figures and methods.