DYCB-TV


DYCB-TV channel 3, locally known as ABS-CBN Cebu is a commercial VHF television station owned and operated by ABS-CBN Corporation. It operates as a sister to Radyo Patrol AM station DYAB 1512 kHz and MOR Philippines FM station DYLS 97.1 MHz. Their studios and Central Visayas news center are located at the ABS-CBN Broadcasting Complex, North Road, Jagobiao, Mandaue City, while the station's 50,000-watt transmitter is situated at Mt. Busay, Brgy. Babag 1, Cebu City. It is the first VHF television station in Cebu, and it serves as the network's first provincial television station in the Philippines.

History

Beginnings (1961-1972)

ABS-CBN Cebu started commercial television operations on June 14, 1961 as DYCB-TV channel 3, the first provincial TV station in the Philippines. DYCB-TV was launched by Bolinao Electronics Corporation, later renamed Alto Broadcasting System to be established in Cebu City and the Central Visayas. It first aired a four-hours-a-day schedule, transmitting on a 50-mile radius within Cebu and nearby islands. The station's transmission tower was originally from the network's flagship TV station, DZAQ-TV 3, used during the first telecasts in 1953.

Martial Law era; Banahaw Broadcasting Corporation and GTV (1973-1986)

After the declaration of Martial Law by then-President Ferdinand Marcos, and the takeover of ABS-CBN by his crony, Roberto Benedicto, DYCB-TV was subsequently shut down on September 21, 1972. The closed network's intellectual unit was taken over by crony-owned Banahaw Broadcasting Corporation on December 1973, Benedicto changed their call sign to DYCW-TV. A year later, in 1978, Channel 3 Cebu became an owned-and-operated station of the state-run Government Television and at the same time, its call letters were reverted to the original DYCB-TV. Following that, the station started broadcast delivering programs from Metro Manila via DWGT-TV, as well as local programming on Channel 3; with the commercial BBC transferring to its newly-bought DYCW-TV Channel 11.

ABS-CBN's revival and transfer to Broadcasting Complex in Mandaue City (1988-present)

On June 28, 1988, as part of the nationwide relaunch of ABS-CBN which began the year before with the flagship station in Manila, DYCB-TV, following a year of preparatory work, relaunched under its network's original owner and introduced a variant of the national Star Network ident with the famous numerical gold tri-ribbon channel 3 logo with a star at the end, with the number 3 being made up of three white stripes. Two years before, the former Banahaw Broadcasting Corporation, which ended operations on March 20 after the People Power Revolution, and even GTV's successor Maharlika Broadcasting System was closed down. Both became the basis of state-run People's Television Network, Inc. ; after a year, PTV handed over Channel 3 back to its former owners as VHF Channel 11 was given to the newly-launched station DYPT-TV. ABS-CBN would only begin to restart broadcasts in the province in late 1987 with test programming. At that time the channel reopened, the station's studio and transmitter were located along P. Del Rosario cor. Leon Kilat St., Cebu City, which operated for a decade until 1998 with the transmitting power output of 20,000 watts.
On August 29, 1988, TV Patrol Central Visayas, the channel's flagship newscast was launched as the first and the longest-running regional TV Patrol in the Philippines. With this feat, DYCB became the first regional station of the ABS-CBN network to introduce local newscasts.
In January 1989, DYCB-TV commenced its domestic satellite broadcasts to bring programs live from the network's flagship station DWWX-TV Channel 2 Manila to becoming a hub for viewers in the Central and Eastern Visayas regions. In March 1995, the Radio/TV Regional Network division was renamed as the Regional Network Group , thus beefing up Cebu-produced ABS-CBN programs, joining the network's Mindanao stations TV-2 Cagayan de Oro, TV-3 General Santos, TV-3 Zamboanga and TV-4 Davao. During that time, ABS-CBN Cebu launched two Visayan drama series Kang Kinsa Isabwag ang Mga Bulak and Siya ug Ako sa Kangitngit along with the original sitcom Milyonaryong Mini. Later that year, the RNG expanded further to other parts of the Visayas and into the rest of Mindanao, to be followed on by its launch to regional Luzon viewers, first in Northern Luzon in November 27, 1995 and followed by Bicol and Southern Luzon in July 1, 1996.
On March 12, 1998, ABS-CBN Cebu closed its old studios at P. del Rosario St. in Cebu City and transferred to Mandaue City, Cebu, the home of its current studios, with new studio equipments, regional news department rooms and TV production facilities. That year, the ABS-CBN Broadcasting Complex located at North Road, Jagobiao, Mandaue, was opened, with a 50,000-watt transmitter station situated in Mt. Busay, Brgy. Babag 1, Cebu City having activated, resulting in an clearer and better signal reception in the Central and Eastern Visayas regions. ABS-CBN Channel 3 Cebu since then has been the third VHF television station established in Mandaue City.
On February 22, 2015, ABS-CBN Cebu started broadcasting its ISDB-T digital broadcast on UHF 37 with the launching of ABS-CBN TV Plus in Cebu.
On May 5, 2020, ABS-CBN Cebu went off the air temporary suspended for the second time as a result of the cease and desist order of the National Telecommunications Commission after the franchise expiration.

ABS-CBN TV-3 Cebu Programs

Digital channels

UHF Channel 37
ChannelVideoAspectPSIP Short NameProgrammingNote
11.16480iABS-CBN CEBUABS-CBN CebuCommercial broadcast
11.17480iSPORTS+ACTIONS+ACommercial broadcast
11.18480iCINEMO!Cine Mo!Encrypted
11.21480iYEY!Yey!Encrypted
11.22480iDZMM TeleRadyoDZMM TeleRadyoEncrypted
11.23480iKBOKapamilya Box OfficePay per view
11.24240pABS-CBN OneSegABS-CBN Cebu1seg broadcast

UHF Channel 36
ChannelVideoAspectPSIP Short NameProgrammingNote
2.01480iKnowledge ChannelKnowledge ChannelTest broadcast
2.02480iO SHOPPINGO ShoppingTest broadcast
2.03480iASIANOVELA CHANNELAsianovela ChannelEncrypted 2
2.04480iMOVIE CENTRALMovie CentralEncrypted 2
2.05480iJEEPNEY TVJeepney TVEncrypted 2
2.06480iMYXMyxEncrypted 2
2.31240pASIANOVELA ONESEGAsianovela Channel1seg broadcast

Note: