"In My Merry Oldsmobile" is a popular song from 1905, with music by Gus Edwards and lyrics by Vincent P. Bryan. The song's chorus is one of the most enduring automobile-oriented songs. The verses, which are slightly suggestive tell of a couple who court and fall in love during a trip with a new Oldsmobile.
Popular culture
Division of General Motors used the song, with altered lyrics, for several decades as a marketing jingle. The song was featured in the 1931 Fleischer Studiosanimated shortIn My Merry Automobile as a "follow the bouncing ball" sing-along feature. The short, directed by Jimmy Culhane, was produced "by arrangement and in cooperation with" the Olds Motor Works. Bing Crosby featured the song in his film The Star Maker in 1939 and recorded the song for Decca Records on June 30, 1939. "In My Merry Oldsmobile" was often used by Carl Stalling, long-time music director for Warner Bros. cartoons, especially when references to automobiles or driving were made. "In My Merry Oldsmobile" is one of the songs played on Main Street USA in Disneyland and the Walt Disney WorldMagic Kingdom. It was also sung in episode of M*A*S*H by Hawkeye Pierce while driving a Jeep in Korea. The song was also featured in the Broadway musical “Tintypes” Tintypes. "In My Merry Oldsmobile" is one of the songs sung by the BonziBuddysoftware application. In the song "Lord, Mr. Ford" on the 1979 album Matchbox by British rockabilly band Matchbox, they cover Jerry Reed's 1973 original, and the line "Come away with me, Lucille" is repeated several times, with the addition, at the end of the song, of the line "In my smoking choking automobile." The name Lucille hit its highest number in the US register of 1902; it was highly popular and had a certain glamour at the point of the song's popularity. Oldsmobile sponsored several TV shows starring Patti Page in the 1950s, including The Patti Page Show from 1955–56, The Big Record from 1957-58 and The Oldsmobile Show starring Patti Page from 1958-59. "In My Merry Oldsmobile" was used as the theme song on every telecast, and Page often sang some form of it with new lyrics. On some of the programs, the musical commercial segments were performed by Bill Hayes and Florence Henderson. It was used as the opening and closing theme on Techdirt's Podcast Episode 28: Is Car Ownership On The Way Out?