The Phoenix Theatre was a pioneering off-Broadway theatre in New York City, extant from 1953 to 1982. The Phoenix was founded by impresario Norris Houghton and T. Edward Hambleton. The project was a pioneering effort in the establishment of off-Broadway theatre. Houghton and Hambleton wanted a theatre away from Times Square, that would host a permanent company, abjure the star system, produce four or five plays a season for limited engagements, and with ticket prices much lower than on Broadway. The Phoenix Theatre was established in a building at East 12th Street and Second Avenue in the East Village, far from Broadway. The building, opened in 1926, had formerly housed the Yiddish Art Theatre, and is now the Village East Cinema. The Phoenix opened on December 1, 1953, with a production of Madam Will You Walk?, Sidney Howard's last play, starring Hume Cronyn and Jessica Tandy, followed by productions of Coriolanus and The Golden Apple. The opening season concluded with The Seagull, starring Montgomery Clift, and directed by Houghton himself. The Phoenix Theatre's opening season was judged successful. In the following seasons the theater mounted many more productions featuring notable figures of the theatre, and garnered various awards. Associated persons included British actors Pamela Brown, Michael and Rachel Redgrave, Peggy Ashcroft; American stars Hume Cronyn, Jessica Tandy, Millie Natwick, Mildred Dunnock, Robert Ryan, Montgomery Clift, and Kaye Ballard; and directors and producers Elia Kazan, John Houseman, Robert Whitehead, and Alfred de Liagre; and writers and designers Sidney Howard, Robert Sherwood, John Latouche, Jerome Moross, Donald Oenslager, and Jean Eckart. Productions mounted over the span of the Phoenix Theatre's existence include The Doctor's Dilemma, The Master Builder, Story of a Soldier, Six Characters in Search of an Author, The Mother of Us All, Measure for Measure, Livin' the Life, The Good Woman of Szechuan, The Taming of the Shrew, and Anna Christie. Houghton, frustrated by the role of theatrical producer because it precluded him from directing, left the Phoenix to become a professor at Vassar College, beginning in 1959 and completely disengaging from the Phoenix within a few years. T. Edward Hambleton continued to run the Phoenix for the remainder of its existence. In 1961 the Phoenix, financially troubled, moved to a new and smaller house at 334 East 74th Street and ceased being a repertory company. The first production at the new site was Oh Dad, Poor Dad, Mamma's Hung You in the Closet and I'm Feelin' So Sad. But two years later the Phoenix merged with Ellis Rabb's company, the Association of Producing Artists, and again took up being a repertory company. The company was then called the APA-Phoenix Theatre. In 1966, the APA-Phoenix moved to the Lyceum Theatre, in the heart of the Broadway district near Times Square, and remained there until 1969. In 1969 the association with the APA ended, and the Phoenix became peripatetic, staging shows at various venues including the ANTA Washington Square Theatre, the Sheridan Square Playhouse, the 48th Street Playhouse, the Ethel Barrymore Theatre, and the Marymount Manhattan Theatre. In 1972, the Phoenix Theatre In 1982, the Phoenix Theatre moved to a new home in the basement theatre at St. Peter's Evangelical Lutheran Church, which sits under the Citigroup Center at 619 Lexington Avenue at 54th Street. The opening production was Michael Hastings' Two Fish in the Sky. The Phoenix Theatre celebrated its new home, its new season, and its 30th anniversary with a gala soirée. But Two Fish in the Sky was panned and flopped, and hoped-for corporate support was not forthcoming. Citing insuperable financial challenges, the Phoenix announced on December 13, 1982, that it was ceasing operations. That venue is used since 1993 by York Theatre.
