Valleyspeak


Valleyspeak or Valspeak is an American sociolect, originally of the San Fernando Valley in Southern California. It is associated with young, upper-middle-class white women called Valley girls, although elements of it have spread to other demographics, including men called "Val dudes". This sociolect became an international fad for a certain period in the 1980s and 1990s, with a peak period from around 1981 to 1985. According to the Los Angeles Almanac, Valleyspeak is often characterized by both the steady use of uptalk and its vocabulary. Many phrases and elements of Valleyspeak, along with surfer slang and skateboarding slang, have become stable elements of the California English dialect lexicon, and in some cases wider American English such as the widespread use of "like" as a discourse marker.

Language ideology

Due to its place at the center of the entertainment industry, California is one of the main sources worldwide for new cultural and youth trends, including those of language. This lends itself to explicit language ideologies about dialects in the area as they receive more scrutiny than dialects in other nearby regions. Linguistic characteristics of "valley girl" or "California" speak are often thought to be "silly" and "superficial" and seen as a sign of low intelligence. Speakers are also often perceived as "materialistic" and "air-headed". The use of "like" or the quotative phrase "be like" are often ideologically linked to California and valley speak despite the now widespread use of the terms among youth, which results to them also receiving the "superficial" cast. In the national understanding, California speech is thought to be a product of the combination of valley girl and surfer dude speech, and "is associated with good English, but never proper".
A study on regional language ideologies done in California in 2007 found that, despite its prevalence and association with California in past decades, Californians themselves do not consider "valley girls" to be an overly prevalent social or linguistic group within the state. State residents listed factors such as immigrant populations and North-South regional slang as more relevant than valley speak within the state.
Amanda Ritchart, a doctoral candidate studying linguistics at the University of California San Diego, analyzed 23-year olds from diverse socioeconomic backgrounds and ethnicities, specifically in the Southern California region. After this study, Ritchart once stated, "Women used uptalk more frequently than men did. Their pitch rose higher overall, and the rise began much later in the phrase." Even though the gender difference is notable, the majority of both men and women speak in uptalk in Southern California. In fact, 100% of the participants used uptalk when they asked a confirming question, such as "Go all the way to the right in the middle where it says Canyon Hills?"
According to the article "What's Up With Upspeak?", when women use valleyspeak, it is assumed that they have "inferior speech" patterns. For men, the high rise of intonation usually "plateaued" at certain points, especially in situations where they didn’t want to be interrupted.

Features and qualifiers

The sound of Valleyspeak has these main habits: nasal sound; a duck quack sound; fast-paced run-on sentences; breathiness; uptalk, or the sound of a question; and vocal fry.
Valspeak and the term "Valley Girl" were given a wider circulation with the release of a hit 1982 single by Frank Zappa titled "Valley Girl", on which his fourteen-year-old daughter Moon Zappa delivered a monologue in "Valleyspeak" behind the music. This song popularized phrases such as " to the max" and "". It also popularized the use of the term "like" as a discourse marker, though it did not originate in Valleyspeak.
An early appearance of Valleyspeak and the Valley Girl stereotype was through the character of Jennifer DiNuccio, played by Tracy Nelson in the 1982–1983 sitcom Square Pegs. According to an interview with Nelson included on the 2008 DVD release of the series, she developed the character's Valleyspeak and personality prior to the Zappa recording becoming popular.