WKHL (FM)


WKHL is a non-commercial FM radio station licensed to serve Palmyra, Pennsylvania. The station is owned by Educational Media Foundation and is an affiliate of K-LOVE, EMF's contemporary Christian music network.

History

The station was first licensed on December 4, 1959 with the WJWR call sign. It was owned by William N. Reichard. The station was sold effective January 1, 1961 to Radio Music, Inc. On July 20, 1965, the call sign was changed to WRLC, followed by a change in ownership to Harrisburg Broadcasting Corporation effective on August 27, 1965. Another ownership change took place effective April 14, 1969 to Clinton Broadcasting Company, followed by a call sign change on May 15, 1969 to WCTX. By 1977, the station was broadcasting a beautiful music format.
By 1990, the station had switched to an oldies format, but by 1994 the format had switched back to beautiful music.
On November 2, 1995, the station was sold to Quaker State Broadcasing corporation. Following the change in ownership, the station's call sign was changed to WNCE-FM on November 8, 1995. The station's beautiful music format was not changed.
In 1999, AMFM, Inc, through licensee Capstar TX L.P., purchased WNCE-FM for $15 million. On October 3, 1999, Clear Channel Communications announced the purchase of AMFM, Inc., in a deal valued at $17.4 billion. As a condition of the Clear Channel-AMFM merger, the United States Department of Justice forced the new company to sell 99 radio stations in 27 markets in United States, including Harrisburg-area stations WTPA, WNNK-FM, WTCY and WNCE-FM. All went to Cumulus Media. The sale of WNCE-FM was completed on November 28, 2000.
Following the sale, the station switched format to classic rock via a simulcast of Cumulus-owned sister station WTPA. On August 3, 2001, the station's call sign was changed to WWKL. The WTPA simulcast would continue until 2004.
By 2005, the station had switched to a CHR/rhythmic format, branded as HOT 92. The move was part of a shakeup in the market when sister station WNNK shifted to Adult Top 40 and to counter Rhythmic-leaning Top 40 Mainstream rival upstart WHKF-FM, a move that has paid off for them in terms of ratings. By 2006 WWKL began shifting towards a mainstream CHR direction to compete with WLAN-FM, even though as of 2009 they still reported to R&R/Nielsen BDS Rhythmic Airplay panel. This kind of direction has also sparked debate from radio message boards about stations that decided to add certain Pop and Dance tracks but stay within the Rhythmic realm. Mediabase still reports the station as contemporary hit radio, and despite them not being contemporary hit radio, they have always been a rhythmic contemporary due to WHKF airing a contemporary hit radio format.
In 2011, the United States Department of Justice approved the purchase of Citadel Broadcasting by Cumulus, provided that Cumulus divest itself of three stations, two of which were WWKL and WCAT-FM as well as the "intellectual property" of WTPA. Cumulus chose to swap the WTPA and WWKL licenses, effectively moving the WTPA call sign and the rock music format to 92.1, while the WWKL call sign and the CHR format moved to 93.5. The swap took place on September 16, 2011, after which WTPA changed its branding to 92.1 WTPA.
Cumulus Media placed WTPA into a trust named Potential Broadcasting LLC. On October 12, 2012 it was announced that the trust had sold WTPA to Patrick H. Sickafus, owner of WWSM in Annville, PA. The transaction consummated on January 31, 2013 at a purchase price of $530,000.

Sale to Educational Media Foundation

On November 9, 2017, Educational Media Foundation purchased WTPA for $750,000. EMF planned to transition the station to become part of their K-LOVE contemporary Christian radio network, which in the Harrisburg area already includes translator W269AS and WKHW. WTPA went silent on January 31, 2018 in preparation for the ownership change. The sale consummated on February 1, 2018. On February 12, 2018, the FCC granted WTPA a new license, which modified the previous license granted in 2006 from commercial to non-commercial status. Two days later, on February 14, 2018, the FCC assigned the WKHL call sign to the station. Prior to this call sign change, a station with the WTPA call sign had been on the air in the Harrisburg market since 1980.
WKHL resumed operations with K-Love programming on March 21, 2018.

Previous logo